Brand
ATTITUDE
Montreal, QC
ATTITUDE is a natural products brand from Montreal, QC with 343 products on Beacon Discovery, mostly soap & bath preparations and hair care. 8 are Certified Vegan, and its range is distributed by UNFI, KeHE and Other.
You deserve products that truly care for you without compromise.That belief is what sparked the creation of ATTITUDE® in 2006. For our CEO, Jean-François Bernier, the imminent arrival of his first child ignited a deep desire to help build a better future for the next generations. Together with his co-founder, he set out on a mission to offer families safer, healthier, and genuinely effective products. Today, ATTITUDE® creates clean, high-performing essentials that reflect your values: transparency, innovation, and eco-conscious living. Every product is thoughtfully formulated to care for you and your family without ever compromising. Our mission: To bring you peace of mind in your everyday routine.
What does ATTITUDE make?
Which certifications does ATTITUDE hold?
- Certified Vegan 8 of 343
Diets its products meet: Gluten-Free (101) and Vegan (82).
Wholesale and distribution
Distributors: UNFI, KeHE and Other.
Distribution regions: Central, East, North East, South East and West.
Which Informa shows has ATTITUDE exhibited at?
- Expo West 2027
- Expo West 2026, booth 2855 Hall C
- Expo West 2025, booth 2862