
Brand
Hydra Pops
Santa Monica, CA
Hydra Pops is a natural products brand from Santa Monica, CA with 4 products on Beacon Discovery, mostly performance nutrition and cosmetics & beauty products. Its range is distributed by Not in Distribution.
Hydra was born out of frustration (and a run). As a lifelong athlete and former runner, I was constantly chasing better hydration. But powders were messy, tablets were inconvenient, and most options were loaded with sugar, dyes, and fluff. I wanted something clean, fun, and functional. So while at Harvard Business School, I decided to build it myself. Hydra started as a simple idea: create a bioavailable, function-first formula that actually hydrates, without all the junk. We combined the four essential electrolytes your body needs (sodium, potassium, magnesium, and chloride) and put them in a freeze pop that's as fun as it is effective. Today, Hydra is used by youth athletes, pros, and parents across the country. Because real hydration shouldn't taste like medicine, or come with a science degree to mix it. Hydra is hydration, reimagined.
What does Hydra Pops make?
Which certifications does Hydra Pops hold?
None of its products on Beacon list a certification.
Diets its products meet: Gluten-Free (4), Vegan (4), Vegetarian (4) and Paleo (2).
HowGood sustainability estimates
4 of Hydra Pops's food and beverage products have a HowGood estimate: 3 Best and 1 Great.
Wholesale and distribution
Distributors: Not in Distribution.
Which Informa shows has Hydra Pops exhibited at?
- Newtopia Now 2025, booth 829