Brand
mood
Chula Vista, CA
mood is a natural products brand from Chula Vista, CA with 15 products on Beacon Discovery, mostly beer & hard cider & other malt beverages and kombucha & other functional beverages. 10 are Certified Organic and 5 Fair Trade, and its range is distributed by UNFI and Other.
Mood was founded in San Diego by Todd Kent, a founder of Boochcraft Hard Kombucha. He sought to create a functional beverage that not only tasted great, but enhanced vitality, and was based in quality & whole food. In 2024, Boochcraft introduced its first non-alcoholic offering to market, carrying forward the values our core brand was built on - crafting great-tasting better-for-you beverages rooted in real ingredients. We worked to find the perfect balance between taste and function, not over powering with high-impact sweeteners and using the power of whole foods to develop our core flavor profiles and benefits. Our vision is to release a line of beverages that address multiple need states, rooted in vitality, to provide a REAL offering in the functional beverage space.
What does mood make?
Which certifications does mood hold?
- Certified Organic 10 of 15
- Fair Trade 5 of 15
- Certified B Corp 3 of 15
Diets its products meet: Gluten-Free (11) and Organic (10).
HowGood sustainability estimates
4 of mood's food and beverage products have a HowGood estimate: 1 Best, 1 Great and 2 Good.
Wholesale and distribution
Distributors: UNFI and Other.
Distribution regions: West.
Which Informa shows has mood exhibited at?
- Expo West 2027
- Expo West 2025, booth F80