Brand
Better Bovine
Chicago, IL
Better Bovine is a natural products brand from Chicago, IL with 2 products on Beacon Discovery, mostly shelf stable jerky & meat snacks. Its range is distributed by Not in Distribution.
Better Bovine was founded in 2023 out of frustration with what beef jerky had become, overprocessed, sugar-loaded, and full of ingredients no one could pronounce. We were looking for a snack we actually wanted to eat, something clean, protein-dense, and simple enough that you could read the label without squinting. We could not find it, so we decided to make it. Since launch, Better Bovine has grown from a simple idea into a fast-growing brand carried across the United States and Canada, built on transparency, restraint, and a belief that doing less, when done right, while harder, is far more rewarding. Our journey is still early, but the mission remains the same as day one: make meat snacks better by stripping them back to what matters.
What does Better Bovine make?
Which certifications does Better Bovine hold?
None of its products on Beacon list a certification.
Diets its products meet: Gluten-Free (2), High Protein (2), Ketogenic (2), Low FODMAP (2) and Paleo (2).
Wholesale and distribution
Distributors: Not in Distribution.
Which Informa shows has Better Bovine exhibited at?
- Expo West 2027
- Newtopia Now 2026, booth 953
- Expo West 2026, booth 121 Arena (Booths and Activations