LAURETANA SPA

The source of Lauretana water was discovered in 1964 in Graglia (BI) by Teresio Rossello who brought a sample of water to analyze and the answer he received from the Technical Institute Quintino Sella from Biella is still remembered "This water is simply exceptional!". The following and more extensive exams from the Chemistry Institute of the University of Turin confirm the exceptional purity and lightness of Lauretana water. The first plant was built at about 850 meters high not far from the source, to maintain the original purity of the water unaltered. The bottling activity started in 1965 and it is sold under the name Lauretana, chosen in honor to the black Madonna from Loreto, worshipped in the near Graglia Shrine. From that moment on, the Firm has grown exponentially, from a small local reality into a top brand one in the international panorama in the Food&Beverage sector.