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Fit Butters logo

Brand

Fit Butters

Minneapolis, MN

Fit Butters is a natural products brand from Minneapolis, MN with 4 products on Beacon Discovery, mostly shelf stable nut & seed butters. Its range is distributed by UNFI and KeHE.

Fit Butters was created by a husband and wife in 2020 from a 2-bedroom 1,000 sqft apartment during the heart of COVID. Ryan, an entrepreneur, and Danielle, a nurse, realized what they created by accident was so good that others had to try it. Fit Butters started small and continues to be small with a three-person team who work tirelessly to get their products into the hands of the consumer. Many trials and tribulation lead Fit Butters to distribution into the most well-respected retailers in the country including Walmart, Publix, Kroger, Meijer, Food Lion, Food City and more. With over 40 flavors, including many all-naturally flavored and sweetened spreads, Fit Butters is one of the most innovative, unique and consumed nut butters in the category today. Fit Butters is also the only nut butter brand with authentic flavor collaborations with Post (Fruity and Cocoa PEBBLES) and Kraft (JET-PUFFED). It started as an idea that turned into a massive following through hard work, hustle and humility. Fit Butters provides better-for-you dessert inspired nut butter spreads without all extra sugar or oils. Fit Butters are made with only dry-roasted nuts, a flavored whey or plant-based protein, coconut oil and real toppings. Low Sugar. BIG FLAVOR.

What does Fit Butters make?

Which certifications does Fit Butters hold?

None of its products on Beacon list a certification.

Diets its products meet: Gluten-Free (1), Ketogenic (1) and Vegetarian (1).

Wholesale and distribution

Distributors: UNFI and KeHE.

Distribution regions: Central, East, North East, South East and West.

Which Informa shows has Fit Butters exhibited at?

  • Expo West 2026, booth N1236 North Hall Level 100

More shelf stable nut & seed butters brands