LEVL

Growing up, my life revolved around sports. Like most athletes, I wanted something more exciting than water and loved the big hydration brands—fully believing they were good for me. Playing basketball in college and then professionally overseas, I became more intentional about what I put into my body and started reading labels. I couldn’t believe what I’d been drinking for years: artificial dyes, unnecessary additives, processed electrolytes, and massive amounts of sugar—I realized the only thing “good” was the marketing. Tired of searching for a better option, a longtime friend and I decided to create the drink we wanted to buy as consumers. We hired a formulator and spent over two years obsessing over functional ingredients and trying to make it taste great without adding sugar. Our first product, LEVL Hydration, is USDA Organic and made with pure water, real fruit juice, functional adaptogens, and all-natural electrolytes. -Matthew Kemper, Founder