Eco Lips, Inc.

Like so many great American business stories, ours started small. In the early 1990s, Andrea Danielson began brewing small batches of natural lip balm in her kitchen for her friends and family. She took great care in handcrafting the balm and packaging it in small amber glass jars to preserve the freshness of the pure ingredients. Andrea didn't realize that by giving a sample of her natural lip creation to Steve Shriver her life would be changed forever. Steve had larger-than-life lips, and was always searching for a better balm. When Steve met Andrea in 1995, he immediately fell in love with the lip balm, and moments later he also fell in love with Andrea. They were married in 1997 and Steve, a lifetime entrepreneur, quickly spent Andrea's life savings on ingredients and packaging for the couple's first product, Hemp Lip Buzz. By 2003, Steve and Andrea built a specialized private label natural body care company focused on making high quality products for many other successful brands. Their company rapidly became a leading natural body care manufacturer in the Natural Products industry. Their top sales rep, Jim King, also had a love for lip balm, and had a vision for creating a lip balm brand like no other. Together, the team pivoted from making products for other companies to making their own. Eco Lips had arrived.