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Wow Bao logo

Brand

Wow Bao

Chicago, IL

Wow Bao is a natural products brand from Chicago, IL with 7 products on Beacon Discovery, mostly frozen appetizers & snacks. Its range is distributed by UNFI and KeHE.

Wow Bao has been steaming up warm, fluffy bao in its Chicago restaurants since 2003. Bring the restaurant experience home with Wow Bao’s soft and fluffy bao, steamy soup dumplings, and flavorful potstickers. Ready in seconds, they’re an easy way to enjoy hot, delicious Asian street food anytime the craving hits. Wow Bao is the fastest-growing Asian snack brand in the U.S. and is now distributed in over 15,000 grocery stores nationwide. Soup Dumplings are a key growth driver, delivering +215% growth vs. year ago and attracting new shoppers into the frozen Asian category.

What does Wow Bao make?

Which certifications does Wow Bao hold?

None of its products on Beacon list a certification.

Diets its products meet: Healthy Eating (3) and High Protein (1).

Wholesale and distribution

Distributors: UNFI and KeHE.

Distribution regions: Central, East, North East, South East and West.

Which Informa shows has Wow Bao exhibited at?

  • Expo West 2027
  • Expo West 2026, booth N2032 North Hall Level 200
  • Expo West 2025, booth N2213
  • Expo West 2024, booth N1018

More frozen appetizers & snacks brands