informa

Beacon Discovery is part of the Informa Markets Division of Informa PLC

Informa PLCAbout usInvestor relationsTalent

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Hinode logo

Brand

Hinode

Woodland, CA

Hinode is a natural products brand from Woodland, CA with 6 products on Beacon Discovery, mostly shelf stable rice & grains. 1 is Certified Gluten-Free, and its range is distributed by UNFI.

Hinode Rice was established in 1934 in California. It began as a created by the California-based Rice Growers Associate and has since become a trusted name in rice across the US, especially in Hawaii and the Pacific region. Today, Hinode is owned by SunFoods, LLC a rice milling and distribution company formed in 2008. SunFoods is a subsidiary of the Australian agribusiness Ricegrowers Limited, which operates under the name SunRice.

What does Hinode make?

Which certifications does Hinode hold?

  • Certified Gluten-Free 1 of 6

Diets its products meet: Gluten-Free (6), Vegetarian (4), Low FODMAP (3) and Vegan (2).

HowGood sustainability estimates

1 of Hinode's food and beverage products have a HowGood estimate: 1 Great.

Wholesale and distribution

Distributors: UNFI.

Distribution regions: West.

Which Informa shows has Hinode exhibited at?

  • Expo West 2027
  • Newtopia Now 2026, booth 1516
  • Expo West 2026, booth N143 North Hall Level 100

More shelf stable rice & grains brands