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Belfiore Herbal logo

Brand

Belfiore Herbal

Pleasant Hill, CA

Belfiore Herbal is a natural products brand from Pleasant Hill, CA with 28 products on Beacon Discovery, mostly face care and aromatherapy & body oils. 1 is Certified Plant Based, and its range is distributed by Not in Distribution.

Meet Our Founder Zehra Murthy, PhD Molecular Biology and Genetics Belfiore Herbal is led by our fearless female founder, Zehra Murthy who launched the brand at age 70 after a 40-year career as research scientist working in cell and molecular biology and genetics. Motivated to challenge the current buzzwords mis-used in skincare today she reverted to first principles of human biology: Healthy skin comes from proper cell division, healthy collagen production, and efficient dead cell removal supported all through vitamins delivered to the dermis in a non-comedogenic medium. We craft skin care that builds cells. Blending the right botanicals with science-backed formulas, our all-natural ingredients help the body synthesize healthy skin cells reducing discoloration and wrinkles for beautiful results. Purposefully designed and formulated. Our vegan and botanical based ingredients are formulated to have the highest level of vitamin A, B, C, D and E derived from botanical sources. From lavender to aloe vera, sunflower and grapeseed oil, rosemary, marigold, oranges and carrots, we distill every essential oil and hydrosol, in our products. Our infused oils and blends are purposefully designed with high amounts of vitamins and antioxidants. Our Ghanian shea butter supports the women who create it. Explore Ingredients

What does Belfiore Herbal make?

Which certifications does Belfiore Herbal hold?

  • Certified Plant Based 1 of 28

Diets its products meet: Gluten-Free (25), Low FODMAP (1), Plant Based (1), Vegan (1) and Vegetarian (1).

Wholesale and distribution

Distributors: Not in Distribution.

Which Informa shows has Belfiore Herbal exhibited at?

  • Expo West 2027
  • Expo West 2026, booth 2680 Hall C
  • Expo West 2025, booth 2875

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