Brand
NOPALERA
Brooklyn, NY
NOPALERA is a natural products brand from Brooklyn, NY with 7 products on Beacon Discovery, mostly soap & bath preparations and face care. Its range is distributed by Not in Distribution.
Sandra Velasquez is the Chicana founder of Nopalera, a culture forward Bath & Body brand powered by the Mexican nopal. She launched Nopalera in the middle of the pandemic from her Brooklyn apartment with no outside funding or savings while working three jobs and raising her daughter. The brand can be found in Nordstrom, Credo, and over 400 boutiques nationwide. As a beauty industry outsider, she had no contacts in beauty to get started so she enrolled in formulation school and made the products herself for the first year. She is the winner of five grants and appeared on Shark Tank Season 14 where she turned down two offers by standing in her worth. After bootstrapping for two years she raised 2.6 Million in a seed round in 2022. Velasquez hosts The Nopalera Podcast and mentors other founders.
What does NOPALERA make?
Which certifications does NOPALERA hold?
None of its products on Beacon list a certification.
Diets its products meet: Vegan (5) and Gluten-Free (1).
Wholesale and distribution
Distributors: Not in Distribution.
Which Informa shows has NOPALERA exhibited at?
- Newtopia Now 2024, booth 2206