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Brand

TruLabs

McKinney, TX

TruLabs is a natural products brand from McKinney, TX with 8 products on Beacon Discovery, mostly performance nutrition and internal medicines. Its range is distributed by Not in Distribution.

In 2017, frustrated by ineffective, bad-tasting supplements, TruLabs Founder Brandon Pogue sought products both effective and great-tasting. Disappointed by the lack of options, he shared this dilemma with his wife, sparking a vision. Founded in December 2018, TruLabs aimed to inspire health in body and spirit through the creation of superior supplements that tasted great. If you've faced similar frustrations, while pursuing wellness and fitness goals, TruLabs is here for you. Join our TRU Tribe to power your best life and reach your true potential.

What does TruLabs make?

Which certifications does TruLabs hold?

None of its products on Beacon list a certification.

Diets its products meet: Gluten-Free (8), Vegetarian (8), Ketogenic (7) and Low FODMAP (7).

Wholesale and distribution

Distributors: Not in Distribution.

Which Informa shows has TruLabs exhibited at?

  • Expo West 2027
  • Expo West 2026, booth 4681 Hall D
  • Expo West 2025, booth 4762

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