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Funky Mello logo

Brand

Funky Mello

Austin, TX

Funky Mello is a natural products brand from Austin, TX with 5 products on Beacon Discovery, mostly shelf stable baking ingredients and household products. Its range is distributed by UNFI and KeHE.

Our humble beginnings start in 2018 at Houston farmer's markets where we sold crispy treats. A year later, we pivoted to vegan marshmallows and in 2020 we launched the world's first refrigerated, plant-based marshmallow creme. We launched our creme using Kickstarter which validated consumer demand for a product like ours. We also successfully graduated from 2 back-to-back business accelerators and in 2021 we hit the shelves of Whole Foods in early 2022! Our first year of retail closed with a bang with our holiday launch into Sprouts nationwide. We also won several awards, including Startup CPG Shelfies, Foxtrot Up & Comers, KeHE Golden Ticket and the most recent - a top 10 finalist in HEB's Quest for Texas Best. This year we have transitioned into a larger private kitchen space, upgraded our production capacity, and are looking to hire a team in 2024 to prepare for Whole Foods expansion and launching into HEB!

What does Funky Mello make?

Which certifications does Funky Mello hold?

None of its products on Beacon list a certification.

Diets its products meet: Gluten-Free (3), Vegan (3) and Vegetarian (3).

HowGood sustainability estimates

1 of Funky Mello's food and beverage products have a HowGood estimate: 1 Good.

Wholesale and distribution

Distributors: UNFI and KeHE.

Distribution regions: Central and West.

Which Informa shows has Funky Mello exhibited at?

  • Newtopia Now 2024, booth 638

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