swiig

Dan Young, our founder, started Performance Food Centers in 1999 to help bring natural, whole-food nutrition to the fitness world. Dan's life was changed when he discovered the power of natural whole-foods when recovering from an illness, and he wanted to share his knowledge and experience with others. We started by supplying one juice bar, then another. Now, 23 years later, we've solidified our place as one of the leading shake and smoothie bar wholesale suppliers in North America. Performance Food Centers continues to supply the cleanest, natural whole-foods and supplements to thousands of clubs across the nation and beyond with the industry's tastiest, healthiest, and most nutritious post-workout recovery shakes. Through our swiig® (Stuff with Infinite Goodness) product line, we've made those products available for everyone! Made from 100% all-natural whole-foods, our swiig brand of products contain only clean, minimally processed, GMO-free, natural ingredients, and are completely free of artificial colors or synthetic ingredients. We believe that what you eat matters, and we continue to make nutrition easy through our functional ingredients, healthy snacks, and natural supplements.