
Brand
Cure Hydration
New York, NY
Cure Hydration is a natural products brand from New York, NY with 12 products on Beacon Discovery, mostly performance nutrition. 10 are Certified Non-GMO and 9 Certified B Corp, and its range is distributed by UNFI and KeHE.
It all started with hydration. Exercise is supposed to make you feel great, but I would get headaches and nausea after a long run or bike ride. It turns out I was just dehydrated ? along with 75% of America. I tried to drink more water, but it was a struggle to drink enough. Even when I did, I still didn't feel my best. Then I found out that hydration is about not just drinking water. You also need to replace electrolytes lost through sweat, sleep, drinking alcohol and regular daily life. Water alone can't do that. When I looked at the electrolyte drinks out there, I was shocked. They were all neon-colored and full of sugar and artificial ingredients. So I decided to make my own ? an electrolyte drink mix with only plant-based, non-GMO ingredients that tastes as good as it feels. Because when it comes to our health, we shouldn't have to make trade-offs.
What does Cure Hydration make?
Which certifications does Cure Hydration hold?
- Certified Non-GMO 10 of 12
- Certified B Corp 9 of 12
- Certified Gluten-Free 8 of 12
- Certified Organic 5 of 12
Diets its products meet: Organic (5), Vegan (2), Gluten-Free (1), Ketogenic (1), Low FODMAP (1) and Vegetarian (1).
Wholesale and distribution
Distributors: UNFI and KeHE.
Distribution regions: Central, East, North East, South East and West.
Which Informa shows has Cure Hydration exhibited at?
- Expo West 2027
- Expo West 2026, booth N438 North Hall Level 100
- Expo West 2025, booth N233
- Expo West 2024, booth N336