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Sanzo logo

Brand

Sanzo

New York, NY

Sanzo is a natural products brand from New York, NY with 7 products on Beacon Discovery, mostly water. Its range is distributed by UNFI and KeHE.

Sanzo is the first Asian-inspired sparkling water brand born to deliver beverages that bridge the gap between beloved flavors that represent Asian culture (over 60% of the global population) and the clean, modern labels found in mainstream American grocery stores. Each can of Sanzo is made with real fruit and zero added sugar, artificial, or natural flavors—a complex yet refreshing antidote to sugary and preservative-heavy labels of legacy Asian and American brands. Currently offering Calamansi, Lychee, Mango, Yuzu, and Pomelo-flavored sparkling water, Sanzo represents an invitation to both traditional and pop Asian culture—a true extension of the ubiquitous influence the region continues to have on a global scale. Launched in 2019 by Sandro Roco, a Queens-born Filipino-American on a mission to bridge the best Eastern and Western cultures. Sanzo was named a 2022 Food & Wine Game Changer, awarded to people and companies redefining the industry.

What does Sanzo make?

Wholesale and distribution

Distributors: UNFI and KeHE.

Distribution regions: Central, East, North East, South East and West.

Which Informa shows has Sanzo exhibited at?

  • Expo West 2025, booth N138 Hall N100
  • Expo West 2024, booth N138

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